Wednesday, December 20, 2017

#SinkDiabetes campaign asks Kentuckians to shoot a trick shot to fight a disease that many in state have or are at risk of having

Shooting hoops to bring awareness and raise money for diabetes sounds like something Kentuckians could get excited about.

The Barnstable Brown Diabetes Center at the University of Kentucky says it has started a social-media campaign called #SinkDiabetes to bring awareness to a disease that affects more than 458,000  Kentuckians, or 13.4 percent of the population, more than the average state.

The campaign involves recording yourself taking a trick shot and posting it on social media with the hashtag #SinkDiabetes and tag three other people. For every #SinkDiabetes post, $10 will be donated to the diabetes center.

In addition, each person participating is asked to challenge – and tag – three more friends to participate in the #SinkDiabetes campaign. The campaign will run through the end of January.

The state's 2017 Kentucky Diabetes Fact Sheet calls the disease a "public health epidemic," adding that more than one-third of Kentuckians (37 percent) have a condition called pre-diabetes, which puts them at risk for the disease -- and most of them don't know it.

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